A clear start to winning more work
You’re good at what you do. But finding your next customer shouldn't have to be another job in itself. Get a practical marketing health check and 7-day action plan to help you improve your online presence, attract local customers and take the guesswork out of marketing your trade.
Marketing doesn't have to be complicated
You don't need a big budget, an agency or hours of spare time to start improving your marketing. You just need to know where to focus. This free guide breaks it down into simple, manageable steps you can start putting into action today.
A marketing health check
Answer 12 simple questions to identify what's working, what's missing and where you could improve.
Four practical quick wins
Discover simple ways to improve your visibility on Google, make your website work harder, use social media and follow up on enquiries.
A 7-day action plan
One manageable marketing task each day to help you build better habits without taking time away from the job.
Advice you can actually use
No jargon. No complicated theory. Just straightforward actions for busy tradespeople.
Small steps = better marketing.
You don't need to tackle everything at once. Start with your biggest opportunity, make a few improvements and build from there. Whether you're an electrician, plumber, roofer, landscaper, decorator or another tradesperson, this guide will help you work out what to do next.
Get your free guide.
Looking for a plan built specifically for your trade?
This guide will help you get started. But if you're ready to go further, Marketing-in-a-box offers practical, trade-specific marketing guides packed with relevant keywords, advertising examples, website copy, social media ideas and campaign plans.
Less guesswork. More useful marketing. All built around your trade.
Who are these guides for?
They’re built for self-employed tradespeople and small trade businesses who want a simple, practical, and affordable way to market themselves and win more local work.
Do I need any marketing experience?
Not at all. Everything is written in plain English with clear steps, examples and ideas you can put into action straight away.
What’s included in each guide?
Each 26-to-30-page guide is easy to read and covers the essentials: local search, offers, advertising, content ideas, weekly tasks and simple campaigns tailored to your trade. Throughout the guide, you will find multiple ready-to-use templates included to help you on your marketing journey.
Do I need to hire an agency as well?
No. The guides are designed to help you handle the basics yourself, so you can make progress without paying ongoing agency fees.
